Dana Gioia pronounced Joy-a claims to be the only person in history who went to business school to be a poet. Since , he has been chairman of the National Endowment of the Arts where he has overseen programs aimed at making Shakespeare and poetry recitation more popular in the U. Gioia, who is a speaker at the Wharton Leadership Conference in Philadelphia on June 7, talked about these ideas with management professor Michael Useem and Knowledge Wharton. Useem: You had worked for 15 years as a business executive, including a stint as vice president at General Foods. What have you carried from your poetry, into your poetry rather, from that particular business experience? Gioia: Well, first of all let me make something clear, because people often get my career a little bit confused.
Can poetry matter? : Gioia, Dana, author : Free Download, Borrow, and Streaming : Internet Archive
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Can Poetry Matter?: Essays on Poetry and American Culture
Gioia was born into a working class family of Mexican and Sicilian descent and grew up attending Roman Catholic parochial schools in Hawthorne and Gardena, California. After becoming the first member of his family to attend college, Gioia graduated from both Stanford University and Harvard University. He spent the first fifteen years of his literary career writing at night while working as a senior executive for General Foods in New York City. Since the early s, Gioia has been considered part of the literary movements within American poetry known as New Formalism , which advocates the continued writing of poetry in rhyme and meter, and New Narrative , which advocates the telling of non-autobiographical stories. In opposition to what was then the common practice of translating formal poetry into free verse , Gioia has argued in favor of a return to the past tradition of replicating the rhythm and verse structure of the original poem.
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